Built by two
brothers.
We lost our mother young.
Our father raised us — balancing work, home, and the impossible job of feeding two growing boys healthy food that didn't taste like punishment.
He'd come home tired, look at the snack aisle, and find the same problem every parent does:
Quick, or honest. Almost never both.
Most "instant" snacks promised convenience and delivered junk. Maida pretending to be wholesome. Palm oil hiding behind colourful packaging. MSG masked as "natural flavor." We grew up reading those backs of packs, getting more confused every year.
So we did what any frustrated person does eventually — we built our own.
The promise we made.
When we started My Snac, we made one rule we refuse to bend:
That sentence sits on our wall. It decides every recipe, every supplier, every batch.
It's why our products take twice as long to develop as they could. It's why we say no to ingredients that would make our margins fatter. It's why every batch goes through lab testing — even though we don't legally have to.
What we believe.
What we're building.
My Snac is more than chips. It's a small protest against everything wrong with how India snacks today.
Every pack we sell plants a tree through our NGO partners. Every customer becomes part of a community of parents who refuse to compromise. Every batch is one more proof that you can make food the right way and still build a real business.
We're three flavours in. We have plans for many more.
But the rule stays the same: nothing goes into a My Snac pack that we wouldn't feed our own kids — or our father.